Diageo

DIAGEO, a leader in the premium drinks industry, has become a partner committed to the support of The Royal Canadian Legion through substantial investments into its national programs. At the branch, Legion members can order their favorite premium brands, as well as have the opportunity to try a selection of beer, spirits, and wines from Diageo’s world-class portfolio of products; including Johnnie Walker, Guinness, Smirnoff, Bells, Baileys, Cuervo, Gordon’s, Tanqueray, Captain Morgan, Crown Royal, Piat D’Or and Sterling Vineyards wines.

Many of Diageo’s products are already available at your local Legion Branch, so please select their brands over that of their competitors. We will all benefit accordingly.

As the world’s leading premium drinks business, Diageo wants to be at the forefront of industry efforts to promote responsible drinking. Its approach is based on the following key principles: set world-class standards for responsible marketing and innovation, combat alcohol misuse, work with others on initiatives to reduce alcohol-related harm, and seek to promote a shared understanding of what it means to drink responsibly.

Diageo wishes all Legion members a happy, healthy and safe New Year, and raises a toast to all Legion Magazine readers for the responsible enjoyment of our products.